Reimagining the packaging of Jo Malone essences with pop color illustrations. 

Taking London as an inspiration for this redesign, here is an idea for a limited edition collection of Jo Malone.

A hackney or hackney carriage or London taxi is a carriage or car for hire. A symbol of London and Britain, the black taxi is a common sight on the streets of the UK.

The red telephone box, a telephone kiosk for a public telephone designed by Sir Giles Gilbert Scott, is a familiar sight on the streets of the United Kingdom. 

10th Downing Street, executed in the Georgian style by the architect Kenton Couse, the small, six-paneled door, originally made of black oak, is surrounded by cream-coloured casing and adorned with a semicircular fanlight window.

The packaging comes with a book mark inside which talks about an essential symbol of the city of London